Korea's bio food distributor to enter the Chinese market, involving Rain

Rain, as an advertising character, is posing for photo with the company officials. (Rain is in the middle of the photo)

Korea's bio food distributor to take 18 of the essential amino acids from silkworm's cocoon, has come to enter the Chinese market with a will.

Health functional food distributor 'World Way' in Yeongigun, Chungnam, Korea, announced on the 19th that they've agreed to provide a 1.3 billion CNY (about 1.96 billion dollars) food and cosmetics related to silk to food & bio distributor 'Zmingder Group' in Beijing, China, signing a contract with the company for 5 years.

'Zmingder Group' has signed a contract with world star Rain who is popular even in China as their advertising character and plans to launch a grand publicity campaign to promote the product through the local media in China from next month.

Source: Asia Economy
Brief translation credit: rain bird@rain-eu.com